Challenges of Securing ADA Seating at Concerts: A Personal Experience with Ticketmaster and Live Nation
As a 68-year-old resident of Chicago, I face challenges when attending concerts due to my need for ADA seating. My recent experience trying to purchase tickets for a Bruno Mars concert at Soldier Field through Ticketmaster and Live Nation was frustrating. Despite the availability of ADA seating on the seating chart, I encountered difficulties in securing these seats as they were constantly shown as unavailable. Eventually, I found ADA seating available but only through a qualified reseller, which raised concerns about the resale of tickets meant for individuals with disabilities.
The practice of reselling ADA-accessible tickets for profit hinders people with disabilities from enjoying live music events. Ticketmaster's system should have accurate inventory management and safeguards to prevent the resale of ADA seats. While the Americans with Disabilities Act mandates equal ticket purchasing opportunities for individuals with disabilities, venues and ticketing platforms should take steps to prevent fraudulent resale of ADA seats. Ticketmaster could verify the necessity of resold seats and restrict transactions to ensure they serve their intended purpose.
In situations where available inventory suddenly disappears, documenting the discrepancy through screenshots can be crucial when filing complaints. Contacting customer service and escalating concerns to executives, as well as utilizing resources like the Ticketmaster leadership team's contact information, can help address issues effectively. By engaging with Ticketmaster's senior leadership, I was able to resolve my concerns regarding the purchase of ADA seating from a reseller. While Ticketmaster reimbursed me for the additional costs incurred, it remains essential to advocate for accessibility rights and challenge barriers to accessing necessary accommodations at events.
Ticketmaster's response to my case highlights the importance of advocating for one's rights and seeking resolution when faced with accessibility challenges. While the reimbursement addressed my immediate concerns, it is essential for companies like Ticketmaster to address systemic flaws in their ticketing systems to ensure equitable access for individuals with disabilities. In future situations where accessibility barriers arise, persistence and advocacy can lead to positive outcomes.