Adidas Originals x Pharrell Williams: Introducing the Virginia Vario Flat Earther in Suede
Adidas Originals and Pharrell Williams have collaborated once again to introduce the latest version of the Virginia Vario Flat Earther silhouette. This new release will come in black and blue suede color options and is set to launch on June 20. The Virginia Vario Flat Earther is a reimagined version of the Adidas Yoga Vario silhouette from 2004, designed by Williams to focus on groundedness, balance, and perspective play.
The Virginia Vario Flat Earther in suede offers a premium feel with a softer touch while maintaining its low-profile, lifestyle-oriented design. The shoe features a magnetic closure system instead of traditional laces for easy on-and-off wear, emphasizing intentional and frictionless movement. White leather stripes on the sides pay homage to Adidas' visual heritage, and a rubber outsole with Virginia branding underfoot completes the look.
Pharrell Williams' creative platform, Virginia, serves as the inspiration behind the Virginia Vario Flat Earther silhouette. Rooted in his home state and extending globally, Virginia represents music, community, limited-edition merchandise, live events, and innovative design. The shoe is designed to keep wearers grounded and move with intention, reflecting Williams' creative vision and connection with his audience.
In addition to the Virginia Vario Flat Earther release, Adidas Originals recently brought the Virginia Adistar Jellyfish by Pharrell to Chicago for a special retail event. Fans had the chance to enter an in-store raffle for the Triple White colorway of the Jellyfish. Winners will be selected and notified directly with purchase details. The Virginia Vario Flat Earther in suede by Pharrell Williams will retail for $140 and will be available on Adidas.com/pharrell and select retailers starting June 20.
The collaboration between Adidas Originals and Pharrell Williams continues to push boundaries in design and creativity, offering unique and intentional footwear options for fans of both brands. Stay tuned for the latest releases and updates from this dynamic partnership.