J Balvin's Chimba de Smoothie: A Limited-Edition Collaboration with Erewhon Celebrating Colombian Culture and Soccer

J Balvin's Chimba de Smoothie: A Limited-Edition Collaboration with Erewhon Celebrating Colombian Culture and Soccer

J Balvin has collaborated with Erewhon to create his own limited-edition smoothie called Chimba de Smoothie, inspired by the colors of the Colombian flag. This collaboration makes Balvin the third Latino artist to partner with Erewhon for a unique smoothie flavor, following Becky G and Kali Uchis. The smoothie, named after a slang term from Balvin's hometown of Medellin, is designed to support the Colombian soccer team in the FIFA World Cup and celebrate Balvin's performance at the Opening Ceremony in Mexico. The smoothie will be available in Erewhon stores in Los Angeles and New York City, with a portion of the sales going to Balvin's Vibra en Alta Foundation, which supports youth in Colombia.