Ed Sheeran and Martin Garrix Unveil 'Repeat It' and Luxury Watch Gift: The IWC Ceralume Celebration
Ed Sheeran and Martin Garrix have finally released their highly anticipated dance collaboration, "Repeat It." To celebrate the occasion and Garrix's 30th birthday, Sheeran gifted him a unique luxury watch, the IWC Big Pilot’s Watch Perpetual Calendar Ceralume, known for its luminous features. The duo was seen testing the watch's glow-in-the-dark case during their tour in South America.
The track "Repeat It" had been teased since 2014 and was first played at Garrix's Ultra Music Festival set in 2015. However, due to label disputes and leaks, it took several years before its official release this week. The IWC Ceralume watch, unveiled at Watches and Wonders in Geneva, is crafted from a special ceramic infused with Super-LumiNova pigments, giving it a unique blue glow in the dark. Only 250 pieces of this watch will be produced.
Beneath its eye-catching appearance, the IWC Ceralume watch houses a sophisticated perpetual calendar movement with a moonphase display and a seven-day power reserve, all adjustable through the crown. Priced at around £60,000, this timepiece falls into the category of high-end luxury watches. Sheeran, known for his extensive watch collection that includes brands like Patek Philippe, Rolex, and Richard Mille, has a particular fondness for IWC watches. The Ceralume model reflects his playful and nerdy style, making it a fitting addition to his collection.
In conclusion, the release of "Repeat It" marks a significant milestone for Ed Sheeran and Martin Garrix, who have delighted fans with their long-awaited collaboration. The IWC Big Pilot’s Watch Perpetual Calendar Ceralume, gifted by Sheeran to Garrix, adds a touch of luxury and uniqueness to their partnership, showcasing the blend of music and style in their creative endeavors.