Blue Ivy Carter and Rumi Inspire Beyoncé's New Cécred Styling Line
Beyoncé recently discussed how her daughters played a significant role in the development of her new Cécred styling products. Blue Ivy Carter, along with her mother and grandmother, Tina Knowles, attended a brand event in Los Angeles, all dressed in white for the occasion. Beyoncé shared in an interview that both Blue and her younger sister, Rumi, were involved in creating the styling line, which includes various products like flexible hairspray, volumizing mousse, and strong hold gel. The products were designed to address Beyoncé's hair care needs while on tour, where she faces challenges like unpredictable weather conditions and the need for styles to withstand long performances.
The styling products were carefully formulated to protect Beyoncé's hair from heat damage and maintain her desired styles throughout her performances. Beyoncé emphasized the importance of finding products that could deliver the necessary performance without compromising the health of her hair. She mentioned that the products have been extensively tested and are used on her daughters for various styling needs. ELLE editors have tested the line, which is now available for purchase on Ulta.com.
Blue Ivy's appearance at the recent event marked her first public appearance since the Super Bowl, where she attended with her father, Jay-Z, in February. Jay-Z has praised Blue's musical talent, highlighting her skills as a pianist with perfect pitch. He mentioned that Blue has a natural talent for music and is able to teach herself songs by ear. Despite her musical abilities, Blue has also pursued other interests, such as being a backup dancer on Beyoncé's tour, showcasing her determination and passion for performing.
In conclusion, Beyoncé's daughters, Blue Ivy and Rumi, played a significant role in the creation of her new Cécred styling products. The products were developed to address Beyoncé's hair care needs during her performances, ensuring that her styles remain intact while protecting her hair from heat damage. Blue Ivy's involvement in the event and her musical talents, as praised by Jay-Z, highlight the multi-faceted talents of the Carter family.