BLACKPINK's DEADLINE: A Spectacular Collaboration with the National Museum of Korea
BLACKPINK has collaborated with the National Museum of Korea for a special project coinciding with the release of their new EP, DEADLINE. The museum's exterior and outdoor plaza will be illuminated in BLACKPINK's signature pink from Feb. 26 to March 8. Inside the museum, a dedicated listening zone for DEADLINE has been set up along the "Path to History," combining projection mapping with the museum's grand marble architecture.
DEADLINE marks BLACKPINK's return after their successful stadium tour and individual solo projects. The five-track EP features the track "Jump," which debuted at No. 1 on the Billboard Global 200 in 2025. The project follows their Deadline World Tour that started in July and concluded in January, bringing together ROSÉ, JISOO, LISA, and JENNIE after their solo endeavors.
The quartet has been teasing fans with the project, revealing the tracklist in February and sharing concept photos in January. DEADLINE includes previously released songs like "Go" and "Jump," which achieved success on the Billboard Hot 100 and Billboard Global 200 charts. ROSÉ described the album as a reflection of their individual growth and exploration during their time apart, expressing excitement about the new songs.
BLACKPINK's previous album, Born Pink, topped the Billboard 200 chart, marking their first No. 1 on the all-genres albums chart. The group's collaboration with the National Museum of Korea showcases the intersection of K-pop spectacle with thousands of years of history, creating a unique experience for fans and visitors alike.