Jungkook Named Global Ambassador for Hublot: A Look at His Special Partnership
Hublot recently announced BTS' Jungkook as its newest global ambassador, following a special event in Seoul on February 12. In an interview with Harper’s Bazaar, Jungkook mentioned that his first gifted watch would go to family, followed by group members, friends, and even ARMY if possible. Fans were quick to react to his thoughtful gesture, praising his consideration for both close relationships and fandom. The official partnership reveal marked the beginning of Jungkook's collaboration with the Swiss luxury watchmaker, which had previously worked with him during the 2022 FIFA World Cup. The announcement generated buzz online, with fans speculating about the partnership after a mysterious Instagram reel was posted by the brand. Jungkook now joins a prestigious lineup of ambassadors for Hublot, including Usain Bolt, Novak Djokovic, and Lang Lang, solidifying his position as a high-profile representative for the brand.