Legendary February: Tate McRae Leads the Charge in NBCUniversal's Epic Lineup of Events
Get ready for an exciting lineup of events with Tate McRae leading the charge in NBCUniversal's "Legendary February" campaign. The Canadian pop star is gearing up to kick off the 2026 Milan Cortina Olympic Winter Games and Super Bowl LX in style.
This weekend promises to be a momentous occasion for NBC as the Winter Olympics kick off with the Opening Ceremony on Friday (Feb. 6), followed by the start of competitions on Saturday (Feb. 7). The action culminates with the Seattle Seahawks taking on the New England Patriots in Santa Clara, California, on Sunday (Feb. 8).
McRae takes viewers on a journey through the snowy Italian Alps, donning a striking red ski suit and receiving guidance from a talking owl. She shines a spotlight on the U.S. Figure Skating Team and pays tribute to skier Lindsay Vonn, who is set to compete despite a recent injury. The stage is set for an epic lineup of events, starting with the Opening Ceremony and leading up to Super Bowl LX.
NBC is pulling out all the stops for the Winter Olympics, with pop sensation Dua Lipa making an appearance in a previous campaign. The excitement is building as fans gear up to watch the U.S. athletes in action and witness the magic of the Winter Games unfold.
Don't miss the action-packed lineup of events, starting with the Opening Ceremony on Friday night (Feb. 6) at 6 p.m. ET, airing on NBC and Peacock. NBC will also be broadcasting the NBA All-Star Game for the first time since 2002 on Feb. 15, adding to the excitement of the month.
Hockey fans are in for a treat as NHL players take the ice for the Olympic ice hockey games for the first time since 2014. The anticipation is high, with ticket sales soaring and hockey emerging as a top attraction for viewers. Get ready to witness history in the making as the Winter Olympics and Super Bowl LX unfold in spectacular fashion.