Korea Brand Reputation Index: BTS, Lim Young Woong, and BLACKPINK Lead the Rankings in November
In the latest Korea Brand Reputation Index rankings for November, BTS, Lim Young Woong, and BLACKPINK emerged as the top stars with the highest brand value. The analysis, conducted from October 29 to November 29 KST, considered various factors such as consumer participation, media activity, communication, community activity, and recommendations. BTS secured the top spot for the second consecutive month with 9,911,692 brand points, followed by Lim Young Woong with 7,216,605 points, and BLACKPINK in third place with 5,807,163 points. The rankings from 4th to 30th place include a diverse range of celebrities such as Yoo Jae Suk, IVE, TWICE, and more. YG Entertainment has also confirmed BLACKPINK's comeback in January, generating excitement among fans.