ARMYs Express Discontent with HYBE's Handling of BTS's 2026 Comeback
BTS fans are expressing dissatisfaction with HYBE's handling of the group's upcoming 2026 comeback. Many ARMYs feel that HYBE is neglecting BTS in favor of promoting new K-pop groups. Following BTS's completion of military service, fans expected a strong promotional push from HYBE, but instead, resources seem to be directed towards rookie groups, leading to online criticism. Fans are particularly upset about BTS being left out of Grammy nominations despite HYBE's efforts to promote other acts globally.
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