Mariah Carey and Sephora: A Festive Collaboration to Kick Off the Holiday Season

Mariah Carey, known as the Queen of Christmas, has once again made her annual announcement signaling the start of the holiday season. In a video released in collaboration with Sephora, Carey is depicted as Santa Claus, who is interrupted by a mischievous elf played by Billy Eichner. Despite the elf's attempts to steal from Sephora, Carey remains undeterred and proclaims, "it's tiiiime!" as the festive celebrations kick off. The video features advanced AI technology to showcase Carey in her sleigh flying over New York City.
Mariah Carey earned the title of Queen of Christmas after the release of her first Christmas album in 1994, featuring the iconic single "All I Want for Christmas Is You." The song has become a holiday classic, re-entering the Billboard charts annually. In 2019, it reached the number one spot and has continued to dominate the Billboard Hot 100 every year since, generating significant revenue for Carey and the song's co-writer and co-producer, Walter Afansieff.
Mariah Carey's collaboration with Sephora for the holiday season announcement video highlights her enduring influence as the Queen of Christmas. With her iconic song "All I Want for Christmas Is You" continuing to captivate audiences year after year, Carey's festive spirit and musical legacy are celebrated in the heartwarming video. Get into the holiday spirit with Mariah Carey and Sephora as they kick off the most wonderful time of the year!