Consumers’ Research Urges Action Against Corporate DEI Programs: Advocating for Fairness and Accountability
A conservative consumer advocacy group is urging its members to contact major corporations that have continued to support diversity, equity, and inclusion initiatives in 2025. Companies like Apple, Delta Air Lines, Microsoft, Sephora, and Costco have maintained or expanded their DEI programs despite criticism from the Trump administration and Republican leaders. Consumers’ Research is encouraging its members to call these companies and demand an end to what they view as discriminatory practices.
Consumers’ Research Executive Director Will Hild expressed concern in a memo to the organization's members about the companies' commitment to DEI programs. He highlighted instances of what he considers discriminatory behavior, such as implementing racial hiring quotas, excluding qualified candidates based on their skin color, and awarding substantial DEI-related bonuses to executives. The group believes these actions amount to racial discrimination and is calling for them to be stopped.
The advocacy group is mobilizing its members to voice their opposition to the continuation of DEI programs at these corporations. By encouraging individuals to contact the companies directly, Consumers’ Research aims to pressure them to reconsider their support for what they perceive as discriminatory practices. The group is adamant in its stance against what they view as unfair treatment based on race and is seeking to hold these companies accountable for their actions.
In conclusion, Consumers’ Research is taking a proactive approach to address what they see as discriminatory practices in corporate DEI programs. By mobilizing its members to engage with major companies like Apple, Delta Air Lines, Microsoft, Sephora, and Costco, the advocacy group is working to challenge the status quo and advocate for equal treatment for all individuals. Their efforts reflect a commitment to promoting fairness and accountability in corporate practices related to diversity, equity, and inclusion.